Johnsonville Web Redesign with Animation

This animated mock up showcases my redesign of the Rope Sausage portion of Johnsonville's website. An emphasis on more enticing imagery of the products used in the recipes seen in the content was key, as well as a more intuitive experience on mobile devices (with the side scrolling products feature) that also translates consistently to the desktop experience. The previous wood grain background has also been replaced with animated smoke and coals to trigger BBQ memories and generate some drool.